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5 Ways To Influence B2B Group Buying Decisions

One of the biggest differentiators in B2B marketing is that a B2B purchase decision is not usually a solo effort. It is a group decision. In most cases a team of people review the potential purchase,...

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6 Ways To Beat Your B2B Competition Using Social Media

B2B companies looking to get a leg up on their competition should consider how social media can help. Through strategic use of the various social media platforms and tools there are several tactics you...

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